Steve Waugh

Cricketer Steve Waugh promoted Waugh Global Realty has entered the domestic realty market by launching a portal to gratify the housing demands of NRIs. Waugh’s entry into the Indian real estate has come at a time when the realty sector is going through turmoil as inventories are piling up. This is likely to entice more NRIs to invest in India’s property market as they may fetch good bargains.

“NRIs are enthusiastic about investing in the Indian realty market. Many are looking at good properties in the country not only from the investment perspective, but also to settle down later.

He says that the venture is a result of the commitment Waugh made to himself that “he wanted to play a shaping role in India’s growth story over the next 10 years”. According to a report in Economic Times, this is first such platform that caters to the NRI market. “Our aim is to concentrate on the NRI investment experience through the online medium,” Waugh, founder and chairman of the company has been quoted as saying in a report.

The portal currently has 91 properties listed on its portal of 10 developers across seven cities — Delhi NCR, Mumbai, Pune, Hyderabad, Bengaluru, Chennai and Kolkata. Waugh Global has partnered with leading developers like the Lodha Group, Godrej, Shapoorji, K Raheja, Kalpataru, Kolte Patil and Sobha Developers, among several others.

Dean Honan, the Managing Director of Waugh Global  explained that the focus of the portal is not only confined to listing properties but also to offer a broad range of additional services like property management and rental solutions, land advisory services, NRI qualification and activation services. The company also plans to introduce Australian property sales and market entry gradually.